I only met Steve Mead once, at a party for a group of cyclists who were planning to ride from London to Paris to raise money for the Geoff Thomas Foundation, a leukaemia charity of which I was a trustee.

Tragically, Steve never made it to Paris. His own leukaemia returned, and he died two months before the ride. But he was represented in spirit by some of his closest friends, and their emotional reaction on reaching the Eiffel Tower after three hard days cycling will stay in my memory for ever.

Steve’s friends are behind Le Mead – a tiny but effective organisation which generates funds for leukaemia charities in his memory; so far they’ve raised more than 18 thousand pounds.

This year, their ambitions have stepped up a gear; around 15 Team Le Mead members will attempt to ride from Venice to Milan in four days, 300 miles over the fearsome Dolomite mountain range. The route includes the frankly terrifying Stelvio Pass, a series of hairpins which rise to more than 2,750 metres.

Think Again is proud to be sponsoring the Team Le Mead riders. If you’d like to help, please visit their Justgiving page, here.

On the road again, and having a great time helping our clients to think about how they sell to their customers. Entertaining, interactive and innovative training. Two days this week at the brilliant, newly rebuilt MAC (Midlands Arts Centre) in Birmingham’s Cannon Hill Park – an exciting building in lovely surroundings, especially on a sunny day.

We’re busy getting ready for a series of training seminars next week on the theme of selling. How do you understand what your “customers” want and need?  How do you get the best result for you and them?  How do you help them understand that you’re the answer to their problem?

In a world of well-informed audiences, the old-fashioned foot-in-the door techniques aren’t enough.

The sessions are entertaining, interactive and valuable.

Interested?  Give us a call and let us help you find your best solution.  As for the three above – it may be too late for them.